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Over at ZDNet, Ross Rubin writes about how Campfire is hoping to bring augmented and virtual reality to the next level of adoption via an integrated system of hardware and software.

In his ZDNet column, Ross Rubin writes about the new Z1 phone from Zmbizi, a startup aimed at enabling its users to monetize their actions.

Over at ZDNet, Ross Rubin shares how Google is adopting an approach that could have the future of the company looking a lot more like Microsoft than Facebook.

Ross Rubin writes about how Hasselblad and OnePlus are betting on an imaging partnership in order to reach beyond its loyal core of users.

Ross Rubin writes at ZDNet about Facebook’s and Google’s different approaches to facing challenges to their business models.

Over at ZDNet, Ross Rubin walks through the mixed history of phone brands and photo brands partnering and launching new products.

Ross Rubin writes at ZDNet about how Nvidia’s GeForceNow can keep up its momentum as more “real world” entertainment options become available again.

Writing at ZDNet, Ross Rubin explains how the Framework laptop, a modular clamshell at less than 16mm thick, could drive long-term value for potential customers.

Over at ZDNet, Ross Rubin shares how, with Qualcomm Snapdragon Sound, the semiconductor provider is trying to surpass AirPods in features such as connectivity, latency, and audio quality in its long-running war against wires.

At ZDNet, Ross Rubin explains how we can expect to see a new breed of smart glasses in the coming years that rely on processing elsewhere.